Top 5 Social Apps on Android in Netherlands Q1 2024

In the first quarter of 2024, the top 5 social apps on Android in the Netherlands displayed notable trends in weekly downloads, revenue, and active users. Here's a detailed look at their performance:

TikTok experienced fluctuations in weekly revenue, starting at approximately $91K in early January and ending at around $97K in the final week of March. Weekly downloads saw a peak of 30.7K during the second week of January, followed by a decline to around 17.8K by the end of the quarter. The app maintained a relatively stable number of weekly active users, with figures ranging from 1.69M to 1.74M throughout the quarter.

Threads showed a varied download trend, starting strong with 40.9K downloads in the second week of January before settling to around 15.3K by the end of March. Weekly active users increased steadily from 78.9K at the start of January to 177.3K by the end of the quarter.

Instagram had a steady performance in terms of weekly revenue, peaking at approximately $7.1K in mid-March. Weekly downloads were highest in early March at around 24.8K, with a gradual decline to 14.3K by the end of March. The number of weekly active users remained consistent, hovering around 2.22M to 2.24M throughout the quarter.

Facebook saw its weekly revenue peak at roughly $6.3K in early January, with a slight dip to around $4.1K by the end of March. Weekly downloads surged to approximately 48.6K in the first week of March, a significant increase from the 13K seen at the start of January. The app maintained a high number of weekly active users, starting at 6.33M and ending at 6.25M.

Facebook Lite had a notable increase in weekly downloads, peaking at around 17.9K in the first week of March. The number of weekly active users showed a slight increase, starting at 105K and reaching 108.4K by the end of March.

These insights are derived from Sensor Tower, where more detailed analytics and trends can be explored.